The video shows mascot Chuck E. Cheese allegedly discriminating against a 2-year-old African American man

Weeks after multiple videos of cast members in character costumes at Sesame Place went viral for what appeared to be discrimination against black children at the park, new footage has surfaced showing similar behavior towards a black child in another child-focused franchise. The young girl’s mother wants answers after she says she was a deliberate racial insult to her daughter.

On Saturday, July 30, an African American mother took her toddler to the Chuck E. Cheese themed restaurant at 1639 Rt. 23 South. Wayne, New Jersey for another kid’s birthday party. There, she claims, the actor, dressed as the franchise mouse’s mascot, ignored her black child but gave high-fives to white children.

The mother videotaped the incident and posted it on her social media.

The caption of her tweet read: “On July 30th, my two year old was racially discriminated against at Chuck E Cheese in Wayne, NJ. As you can see he gives Hi-5s to all the yt kids and DELIBERATELY ignores my black baby. When I was confronted with this, he also ignored me. The manager, Angie Valasquez, apologized for him.”

In the video, her daughter can be seen jumping up and down excitedly as the mouse walks towards her. He turns to the white children on stage as the young princess in a pink tutu and beads continues to plead for approval. Two other Chuck E. Cheese workers, both of whom appear to be white women, are present when the little girl gestures for her mother to look at the adult rodent.

Despite glancing in the girl’s direction, the manager reportedly told the mother that the mascot could not see her child.

“To say she’s sorry I feel that way but he hasn’t seen her even after showing her PROOF in the video. Please let this go viral like you did with that “co-wife” tweet! This is getting out of hand!!!” she later tweeted.

Earlier this summer, Sesame Workshop issued multiple apologies to Jodi Brown and her 6-year-old daughter and niece, who appeared to be observed by characters at Sesame Place during a parade at the park in Langhorne, outside of Philadelphia, on Saturday. 16th of July. In this video, two little girls want to high five from life-size Rosita, but are ignored while other white kids get the attention they crave.

Sparks of outrage from the community prompted the company to act after initially denying any racial discrimination. Finally, the company promised to conduct bias training for employees interacting with the kids at the amusement parks, using the brand’s character licenses.

Now the family has brought in civil rights attorneys Ben Crump and B’Ivory LaMar, who say an apology isn’t enough. Although no lawsuit was filed, the two attorneys have left the door open to that option in the future.

An apology wasn’t enough for a Baltimore family either. After their 5-year-old was ignored at a meet-and-greet at Bucks County amusement park, they filed a $25 million federal lawsuit against SeaWorld Parks, the owner of Sesame Place, alleging “pervasive and appalling racial discrimination.”

The lawsuit, filed by family attorney Malcolm Ruff in U.S. District Court for the Eastern District of Pennsylvania in Philadelphia, says four of the park employees, who were costumed as Sesame Street characters, killed Quinton Burns, his daughter Kennedi Burns and other black guests during of a June 18 Meet and Greet.

According to the complaint, “SeaWorld cast members have willingly dealt with numerous white clients in similar circumstances.”

The father said: “I’m hurt, devastated, me and my wife just looking at her face. It makes me cry every time I see it.”

Ruff added: “Kennedi was forced to experience racism at the age of five. This is unacceptable and we will not stand by and allow this to continue.”

In all three incidents, the actors involved said they couldn’t see the children because of the design of the costumes. The video shows mascot Chuck E. Cheese allegedly discriminating against a 2-year-old African American man

James Brien

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