Adidas Basketball will bring some familiar characters from Star Wars to the Adidas Ultra Boost in the near future. Definitely closer than a galaxy far, far away.
I think it’s bound to happen eventually. Star Wars has finally made its way into the sneaker community. Well, not the sneaker community. I’m sure there are loads of sneakerheads in the community who also happen to be the heads of Star Wars (or whatever that fan base is even called) so in a way the brand Oscar-winning movies have always been integrated into the sneaker community in some way.
I should rephrase it by saying that the iconic part of popular culture has finally become associated with actual sneakers in our community; arouse the interest of Adidas Basketball brand. This is not a bit different from the Adidas sports shoe brand in general and it makes us wonder why Adidas even needed a separate brand from their business with the name “Basketball” attached to it. with the brand’s name (do basketball players wear these sneakers? I don’t want to see Curry hit three games at Darth Vader joints), but despite the fact that they’ll soon be wearing franchise-based shoes trade to a retail athletic shoe store near you.
Official details announced that Adidas is working on a popular pop-culture-based adidas Ultra Boost S&L sneaker to tie in with the upcoming Rise of the Skywalker movie later this year. The shoe itself will appear on select Adidas boutique retailers and the official Adidas website starting November 1.
Again, that’s bound to happen in the end because the franchise has to stick with everything (shoes, movies, books, comic books, TV shows, etc.). It has taken over the world so far.
https://underthelaces.com/2019/10/20/star-wars-x-adidas-basketball/ Star Wars x Adidas Basketball collab coming soon……