Saudi MBC Group, the leading broadcaster in the Middle East and North Africa (MENA), is boosting anime offerings on its Shahid streaming platform by ordering a slew of new content from several Japanese studios.
Given the strong appetite for anime across the region — particularly in Saudi Arabia, where Toei Animation’s One Piece Film: Red topped the box office last month — MBC has renewed its partnership with Toei to release more episodes of its One Piece TV Series, the original iconic pirate adventure story written by Eiichiro Oda.
MBC has also secured the exclusive rights for MENA to TV Tokyo’s “Bleach: Thousand-Year Blood War,” the 52-episode Japanese anime TV series that is a continuation of the manga series “Bleach” by Tite Kubo. “Bleach,” which returns after an eight-year hiatus, will appear on Shahid Day-and-Date with Japan and the US
In addition, MBC has expanded its partnership with Japanese company Aniplex after the anime adaptation of Hajime Kamoshida’s light novel “Rascal Does Not Dream of Bunny Girl Senpai” about a male high school who meets several girls suffering from “Puberty Syndrome”. , were successful at Shahid .”
The expansion adds over 200 hours of Aniplex content to Shahid, including Stay Night, Sword Art Online, and Gurren Lagann.
Tareq Al-Ibrahim, Director of Content for SVOD at Shahid, said: “Anime is extremely popular in the Middle East region – particularly in the Kingdom of Saudi Arabia – so obviously we’re incredibly excited to make new additions to our ever – Expanding the Shahid anime catalog with new and successful titles that audiences will love to discover.”
https://variety.com/2022/digital/global/mbc-anime-shahid-new-deals-toei-animation-1235446561/ MBC is boosting anime content on Middle East streamer Shahid