Fae Farm’s hand-painted wall ad underscores players’ resentment towards Phoenix Labs


Phoenix Labs continues to work hard to promote its fantasy life simulation role-playing game fairy farm. A member of the subreddit Cozy Gamers shared a picture of a hand painted mural created by artists near her home, and noted in the post that although the game is “a little controversial,” they wanted to show off their artistry [the] Sub.”
But despite the high quality of the mural itself, the discussion flowed much like other Reddit discussions, with many replies opposing it fairy farm and its price, especially given the complaints about misspellings, game loops, and (oddly) its color palette and graphics. More dour posts weighed on Phoneix Labs’ spending on advertising rather than game development, while multiple allegations that the studio was buying up opinions and reviews from influencers and streamers made the rounds. The response was so strong that the subreddit’s moderators locked the thread for further replies.
Most of these allegations appear to have arisen for the following reasons: a video by YouTuber cantonsits critical evaluation of fairy farm against its price is touted by many as a point of honest verification against others who are believed to have been bought out.
Incidentally, we posted our own first impressions of the first four chapters from a press release of the game, which gave us the idea of an RPG that doesn’t exactly rock the subgenre boat, but still hits the expected gameplay beats reliably and competently. We also point out that the hefty price tag of $60 might be worth it in the meantime, but given the limited gameplay access, we can’t really say. The game is due out this Friday.
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