Beetlejuice is slated for a Broadway release in January

Beetlejuice wraps up on Broadway in January, ending its unconventional, fan-driven run on the Great White Way. It will play its final show on January 8, 2023 at the Marquis Theatre.

Fear not, fans of the afterlife—the stage version of Tim Burton’s 1988 film about an annoying poltergeist isn’t going away entirely. After the curtain falls on Broadway, “Beetlejuice” embarks on a 26-city national tour, beginning December 6 in San Francisco.

It’s the latest in a long line of Broadway closures, including The Phantom of the Opera, Dear Evan Hansen and Come From Away.

Beetlejuice opened in 2019 to mixed reviews and weak ticket sales. But the musical went viral with younger audiences on social media, boosting attendance and increasing box office returns in the process. The “Beetlejuice” producers capitalized on the digital passion through contests and promotions on Facebook and Instagram, especially during the spooky month of October.

Beetlejuice was expected to leave Broadway in June 2021, as The Music Man, starring Hugh Jackman and Sutton Foster, took up residence at the Winter Garden Theatre. But thanks to the fans’ enthusiasm, the show’s supporters were able to revive the show in a different location. In early 2022, “Beetlejuice” found a new home at the Marquis Theatre, a venue large enough to house the lavish sets and outlandish pyrotechnics required to recreate the night of the living dead.

When “Beetlejuice” makes its final Broadway arc, it will have played 27 previews and 366 regular performances at the Winter Garden Theater and 313 regular performances at the Marquis Theater for a total of 679 shows.

Alex Timbers (“Moulin Rouge: The Musical”) directed the stage adaptation, with a score by Eddie Perfect and a book by Scott Brown and Anthony King. Alex Brightman created the role of Beetlejuice on Broadway and received a Tony nomination for his performance.

https://variety.com/2022/legit/news/beetlejuice-closing-broadway-1235378470/ Beetlejuice is slated for a Broadway release in January

Charles Jones

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