Balenciaga customers destroy luxury fashion items in protest at controversial campaigns

Social media users have posted videos of themselves burning their expensive Balenciaga bags and shoes in protest of two of the brand’s campaigns.

The high-end fashion brand has apologized for the two campaigns, one featuring children carrying teddy bear bags in kinky leather outfits and another featuring excerpts from a US court case related to child pornography.

WATCH THE VIDEO ABOVE: Social media users protest luxury fashion brand.

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Balenciaga has acknowledged that using children with BDSM bags was wrong and an oversight.

It launched a $25 million lawsuit against North Six, the production company that conceived the campaign, for using the court documents, alleging that use of the papers was not authorized.

“We condemn child abuse in the strongest possible terms. It was never our intention to include it in our narrative,” the company said in a statement posted to Instagram

“All items included in this shoot were provided by third parties who have confirmed in writing that these props are counterfeit office documents.

“They turned out to be real legal paper, most likely from filming a television drama.”

On TikTok, users have posted videos of themselves cutting up and burning their Balenciaga items in protest of the brand.

Influencer Single Mom Attorney was spotted cutting up her $1500 Balenciaga bag and saying she will “not support child pornography”.

Another user, who burned her $1400 sneakers, said she “used to love this brand but I will not and will not support this.”

Balenciaga has been criticized for using young girls with bondage teddy bears in its advertisements. Recognition: Jam press/Balenciaga

Celebrity brand supporter Kim Kardashian accepted Twitter and said that she is also considering her future with Balenciaga.

“I am currently reassessing my relationship with the brand, basing it on their willingness to take responsibility for something that should never have happened – and the actions I expect to take to protect children,” she wrote.

North Six has been contacted for comment.

Wednesday dance goes viral

Wednesday dance goes viral Balenciaga customers destroy luxury fashion items in protest at controversial campaigns

James Brien

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