Los Angeles-based “electro-soul” band B00TY have released “Matter of Time,” their new single, which will be featured on Thursday’s premiere of Issa Rae’s HBO series Rap Sh!t.
The song will be released on new label A Tiny Universe (ATU), founded by hitmakers Adrian Miller and Om’Mas Keith, who have more than 10 Grammys between them and are collaborating with Dr. Dre, Jay-Z, Kanye West, Frank Ocean, Anderson .Paak, Odd Future and many others.
Keith, who is producing the group’s album, says: “B00TY perfectly embodies what we’re aiming for musically with A Tiny Universe and both Adrian and I believe that they will ultimately represent an essential element of our musical legacy. We’re really proud to work with unique talents like theirs.” B00TY is helmed by songwriters/producers Edan Frei and Adam Epelbaum, and also includes bassist April Kae and vocalist Sadé Clacken Joseph, who oversees most of the group’s videos and directed Thursday’s episode of “Rap Sh!t.” The song also features Carl McIntosh of British R&B group Loose Ends. The group originally signed to Geffen and released the High Art EP in 2019, but have since been part of the ATU roster, which also includes ADP, Gumbo, Wxlf and Through the Static.
Earlier this month, HBO Max released the official trailer for Rap Sh!t, an original comedy series, directed by Emmy nominee Issa Rae of Insecure. The series follows two estranged high school friends from Miami, Shawna (Aida Osman) and Mia (KaMillion). The two reunite to form a rap group and form a new bond in the process. The series also stars Jonica Booth, Devon Terrell and RJ Cyler.
Rap Sh!t is executive produced by Issa Rae and showrunner Syreeta Singleton and Montrel McKay for Hoorae, Jonathan Berry and Dave Becky for 3 Arts Entertainment and Deniese Davis. Rae also wrote the pilot episode and co-wrote the final episode with Singleton.
Yung Miami and JT of hip hop duo City Girls are co-executive producers, along with Kevin “Coach K” Lee and Pierre “P” Thomas for Quality Control Films and Sara Rastogi for Hoorae. Raedio, Rae’s audio content company, will provide music oversight for the series
The series begins Thursday with two episodes at 6:00 p.m. PT / 9:00 p.m. ET and will continue with one episode weekly through September 1. Check out the trailer below.
https://variety.com/2022/music/news/b00ty-issa-rae-hbo-rap-shit-1235320398/ B00TY Releases “Matter of Time” From Issa Rae’s HBO Series “Rap Sh!t”